We first introduced a carefully curated selection of luxury boutique apartments in May 2020. At Serene Stay, we do things a little differently. It’s our aim to bridge the gap between boutique hotels and traditional holiday homes. So we provide a personal service, not simply the self-catering property.
The Serene team can arrange catering or deliveries of fresh local produce to your holiday cottage, take care of restaurant reservations, and generally point you in the right direction.
Between us, we share over 15 years of experience in the hospitality industry. What’s more, we know the area inside out. So whether you want advice on finding a local luxury home or local tips on where to find the best restaurant, just ask. We’re here to make sure you get the most out of your authentic luxury stay. Let us make your holiday a memorable one. Come and live like a local at Serene Stay.

Our conviction is to create a unique kind of local accommodation experience for our guests as a blend of original Hanoian architecture design & cozy homely atmosphere with sustainability.
We aim to exceed the guest’s expectations through excellent but unobtrusive product and service quality with attention to detail. Our staff are qualified, motivated, open and exude a natural personality.
Our actions are shaped by this mission statement. We always act according to the following guiding principles, exceed expectations, and fill the house with positive emotions.


We are dynamic, innovative, and successful with respect for tradition. We adapt to market conditions and strive for constant development. For us, style, design, cordiality, and emotions count instead of the stiff convention.
Serene Stay facilitates safe, secure, and culturally enriching local stay placements for international guests with welcoming, Vietnamese hosts, and personal managers.
«You know us, we appreciate you – Welcome home!»

We try to communicate with respect and act for the benefit of Serene Stay properties
We have high expectations of our suppliers, whom we treat with respect and fairness, and strive for long-term partnerships
Where possible, preference is given to local partners. Legislation is respected and acted upon accordingly